A project on the profile of nursery business in Hazara, NWFP (Pakistan) was initiated during the year 2001-02. A high percentage of respondents (41.7%) started the business because of unemployment, 54.16% achieved the goal of starting their business, 53.3% of them had their own production as well as utilized other sources to obtain plants, 62.5% respondents grew evergreen plants, 41.7% of them received demand for all types of plants, 63% termed January-March as the season of high sale, 62.5% used canal water for irrigation, 79.2% were using soil from Tarbela Dam as a component of media, 66.6% of them used natural as well as synthetic fertilizers, 45.8% reported snail as a major pest, 70.8% of them recorded demand for earthenware pots, 70.8% had only shade houses, 75% of nurserymen did not have a specialist at their nurseries, 75% were not providing home delivery, landscape services and internships for students at their nurseries, 62.5% were not willing to offer jobs to educated people of this field and majority of them (62%) were willing to get the training if offered to them. Furthermore most of them demanded training about recent research/ methodology, certified seed and stuff, easy water availability, low priced fertilizers, pesticides and Bank loans with easy installments and procedure from the Govt.