Deming, who is known as the father of Total Quality Management, gave his fourteen points on Quality Management which are still regarded as milestones in this field. Although it is a management theory but it can be applied to any industry which deals with the provision of products and services. Deming advocates a constant improvement in the quality of products and services by effective management and by using statistical control tools and procedures. In this research paper an effort has been made to link Deming’s fourteen points with the Construction Industry in Pakistan and to find ways for the improvement of the industry both in terms of its image as well as in terms of products and services that it offers. Each point has been discussed in the context of the Deming’s Philosophy and the prevailing conditions in the Construction Industry in Pakistan, the current practices and the management framework. The methodology adopted for this research paper has been desk study, personal observations and collection of data from the construction industry in Pakistan. Finally, recommendations have been given based on the analysis and feedback.