The causal factors that affect the organizational performance of large-size companies in Thailand through HR analytics | [NURTURE • 2023]

Author(s):

1. Sukawat Penpokai: Mongkut's Institute of Technology Ladkrabang, Thailand

2. Sujira Vuthisopon: Mongkut's Institute of Technology Ladkrabang, Thailand

3. Amnuay Saengnoree: Mongkut's Institute of Technology Ladkrabang, Thailand

Abstract:

The purpose of this study is to investigate the impact of the causal factors, namely Organizational Culture ( OC) , Technology Adoption ( TEA) , and HR Competencies ( HRC) on Organizational Performance ( ORP) , with a focus on the moderating effect of HR analytics (HRA). Design/Methodology/Approach: Data were collected using the purposive sampling method from 498 top management in the human resources department working for large- size organizations in Thailand. Confirmatory Factor Analysis (CFA) and Structural Equation Model ( SEM) are applied as statistical techniques to validate and test the proposed hypotheses of the conceptual framework. Findings: Results give strong supporting evidence to accept all the proposed hypotheses that the studied factors are contributing to each other and creating an impact on organizational performance. Conclusion: It is confirmed that ORC, TEA, and HRC have positively impacts on HRA and ORP. In addition, it is also confirmed that HRA acts as a moderating factor to facilitate the impact of ORC, TEA, and HRC on ORP. Research Limitations/ Implications: The scope of this study only focuses on large- size organizations that operate in Thailand. Practical Implications: This study provides guidelines for an organization to improve factors that can have a positive impact on their performances. Contribution to Literature: This study serves as one of the pioneering contributions to the field of HRA and its implications for ORP.

Page(s): 223-239

DOI: 10.55951/nurture.v17i3.312

Published: Journal: NURTURE, Volume: 17, Issue: 3, Year: 2023

Keywords:

Technology adoption , Organizational Performance , organizational culture , HR analytics , HR competencies , Largesize organization

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